...
*Rap music
...
*-His wild concert outside Fleury-Mérogis prison.
Then we will broadcast the full concert from the Zenith.
"Apash - the event documentary",
it's tonight at 9:15 PM on C8.
*Cheering
...
*-Every evening, 8 PM - 9 PM.
It's "Planète Rap" on Skyrock.
Welcome to Skyrock for this "Planète Rap"
special dedicated to "Totem", the posthumous album of Apash.
Brahim, William, welcome.
How are you?
-I'm good, and you? -In great shape.
You have an announcement
important.
-We want Apash's name never to be forgotten.
So, with Brahim,
we're launching our label called Apash Music.
-And when you say "we", then, who is it?
-Sno and Mastar are our sponsors.
They invested.
Thunder Digital for digital distribution
and Brahim is here to support me. -We're going to crush it, Fred.
-Let's go. Long live Apash Music.
I will ask you to leave this space empty,
this microphone empty. Come a little closer.
I think it's important because I discovered Apash
a year ago,
he was downstairs at the radio.
He came up in an atmosphere
a bit special.
And he threw this at us.
*-Call me Apash I come out of my tipi
I have a sad look Since my dad is tipar
That he dropped his tipeus On the field despite my 12 years
When all my friends are having fun The street already killed my childhood
Mom works, her son works But it's not the same zeillo
I sell drugs
I see myself as the head of the network With my guys we hustle
Some bars in my balls And if you're good, I'll give you a taro
I hit you like the pao
And it goes wouh wouh I come out of my tipi
I come out of my tipi
I'm in my hall
And I dream Of being on a beach in MTP
Just a siren And your life changes in an hour
I see myself back on the edge Of juvenile prison
Handcuffed in the middle of the tiekson The bandit killed the boy
I can lift you up For a horn
Handcuffed in the middle of the tiekson
The bandit killed the boy
I can lift you up For a horn
I've counted so many zeillo That I have cramps
The real street Not just on the screen
For my mom and my sister I want the best
And fuck juvenile detention
I've counted so many zeillo That I have cramps
The real street Not just on the screen
For my mom and my sister
I want the best And fuck juvenile detention
...
-In this box, you have Brahim's stuff.
And then here, you have the rest of Clément's belongings.
It's better if you keep them in your offices.
-Thanks. And don't forget, Apash Music is also for you.
You'll get Clément's share.
I arranged with Omega for you to receive the rights to the image.
You'll get a check every 6 months. -OK.
That's kind, but you didn't have to.
-It's normal.
Tell me, don't you think you should leave the neighborhood?
-No, I'm good here.
-Hey, you, come down, come out.
-What's wrong?
-What do you mean? Where's Brahim?
-He understood you were on his tail, he won't come back.
-He can hide wherever he wants, I'll find him.
While you were at the hospital,
that bastard told everyone I smoked Clément.
-He has the right to think what he wants.
-What does that mean? Do you have something to tell me?
-I have my convictions, but I leave the police do their job.
-The cops are on our tail because of him.
We lost a lot of money. -Seriously?
I thought it was over since Sergio and Mounir are no longer here.
-Stop or I'll lift you up.
-What are you going to do, Yamar?
Are you going to get yourself into more trouble?
That's not good for your business.
-Go ahead, leave.
Get out of here.
Come on, it's good.
...
-Aren't you back yet? -We weren't going to go without you.
Come on, let's go.
-Is there no electricity?
-Yes, there is...
-There's no Djnoun, I hope. -Are you serious?
-And there it is.
-It's better than in the photos. -How did you find this place?
-It's a photographer friend who does album covers.
He moved to Miami, the studio was available.
-Oh là là...
Sno, please, tell me the sofa is a sofa bed.
-No, I don't think so.
-It's okay.
It's already better than William's 30m2.
-Is everything good on your side? -Yeah, the company's registration
is filed and I'm getting the credit card.
-OK, awesome. I'll let you settle in.
-Thanks. Hey, is your press officer still good for Friday?
Is she bringing people? -Yes, there will be
journalists, artists... -Awesome.
All that's left is to settle in.
-I'll take care of it. I have a plan with Nabil.
-Which Nabil?
-Nabil Furniture. -Who's that?
-He's Nabil Automobiles, but he got kicked out. Now,
he's Nabil Furniture.
-Forget it... Sno, thanks for everything.
-No need to thank me for that.
We're all here for the same reason. Alright, guys, see you.
-Bye. -Go ahead.
William sighs.
-Finally at our place, man.
-And what about this,
what do we do with it?
-I think we'll put it here,
it's the best spot.
He sighs.
Now, we have to make him proud.
*-Check your bank We’re still ready to go
Look at this loot That hits you like a punch
Band of hatai You’re never up to the task
Ratata, check the cash I don’t do details
I’ll smoke them like cattle
They all go to war So they can't handle the fight
Bitch, I’m too pissed Off wanting to hit the snitch
*-So much that I fuck All those from Jacquie & Michel
Listen to your boss Keep licking them
A stick up your ass You’re gonna walk, Michel
Smells more like a dog Than Covid in China
She’s throwing a party here We got the laugh puff
We got the reef puff
I’ve never looked for trouble
-How are you, Chinese?
Sleep well?
-Like a big baby.
-Like a big homeless baby, mostly.
Since I met you, I’ve never seen you sleep
in a real bed.
-One day, I’ll have a big round bed
with silk sheets,
like Tony Montana. "OK!"
Did we get some good stuff or not?
-It’s a bit of everything. Look.
*-Yeah, I’m from 94
Like all my close ones The time I empty my pockets there
If you’re caught, we’ll tie you up If you snitch
-Why is he doing that?
He’s crazy dangerous.
-Wait...
-Wait, move forward a bit.
*-I’ve got nothing left...
Hidden, you gotta find them The more torn, the more agreement
-I know him, he already signed with a record label.
He sighs.
-There’s him too.
*-Dz, Dz, who can test me? Certainly not your exes
I have no rivals, it’s the desert It’s the struggle
Dz Maghreb, Marrakech
-I like him.
His rap is weak.
But I don’t know, I kinda like it.
-The ones who get everyone on board are the twins.
But it’s a hassle,
their number doesn’t answer anymore.
-Yeah, they’re crazy, check the twins again.
*-WE’RE ARRIVING IN LOOSE-D LIKE J-PALA
YOU WON’T BE ABLE TO TELL US APART ANYMORE
PLAY THE MEN, ACT TOUGH
-Oh, they’re hot. Really hot.
*-NEVER SEEN RAPPERS WEAR KIPSTA
IT’S STARTING TO build up a little
-Can you imagine? "The twins
of French rap". We’re gonna crush everything with them.
"The Siamese..."
-The Siamese?
-The Siamese, not glued.
-But the guys are unreachable, I tell you.
-Well, then?
We’ll see them at the bottom of their neighborhood.
Anyway, on street cred, we’re good.
-The twins?
-Yeah, it’s us. -I’m William
from Apash Music and he’s Brahim. We tried to reach you.
-We had to stop the phone. We were in trouble.
That's crazy.
Too many problems.
-We're here because we love your style and we'd like to collaborate
with you.
-Well, we're going to sign a contract. That way, we'll all screw everyone over.
-My twin brother and I,
we have dirt on everyone.
-Even those I like, we're going to finish them.
-Why do you want to finish everyone?
-IT'S OUR STRATEGY, BROTHER.
-Thanks to that,
everyone will talk about us. -We'll make songs against everyone.
-Ninho. -WE'RE TAKING HIM OUT.
-Mac Tyer. -WE'RE TAKING HIM OUT.
-Rohff. -WE'RE TAKING HIM OUT.
-Booba. -WE'RE TAKING HIM OUT.
-Even the brothers from the south,
who are... -Ah, Bigflo and Oli.
-WE'RE TAKING THEM OUT.
-Hey, Mastar... -WE'RE TAKING HIM OUT.
-Plus, we have some dirty dossiers that a girl sent us.
Bro, we're going to do all of them, these bastards.
-We have a quad for a music video.
-Bro, go show them. You see,
all these rappers, they're all sons of bitches.
I have a brother, he's the star of the quad, brother.
Yeah, Raouf!
-Yeah? -Show them!
-They're completely stupid, honestly.
-What does he do?
-Yeah, Raouf! Yeah, Raouf!
-At least, it's settled.
-Shall we leave? -Come on, let's go.
-And the guy
we thought was good?
-He's at Omega.
-Zebi...
-Hi.
So this is the famous label
Apash Music?
-How are you?
-Yeah.
-Great to see you, really.
So, your new job as a manager?
-Is what William says true?
You don't work with rappers anymore?
-With Vianney and Slimane, my life is more peaceful.
-Yeah, that's true.
-And you, how are you? -Yeah. Do you still drink tea?
-Good idea. -Brahim, can you serve us that?
-With pleasure.
-Go ahead, please, take a seat.
Well, welcome.
-I understand you're eager to sign someone.
It must be expensive, all that.
How do you finance it? -With the posthumous album.
-Aren't the tracks with Omega?
Apash owed them a second album.
-Yes, but we produced them first
and then we told them:
"Give us 300,000 euros
"or we'll destroy all the tracks."
-Did you manage that?
-Yes, but without artists, we won't last long.
By the way,
if you hear anything...
-What do you think I'm here for?
That's the idea.
I found the only talent I regret not signing.
It's perfect for you.
-But she's a girl.
-Better than many guys.
-Does she sing?
-No, she raps.
So, do you listen?
-Even if she's incredible, we need to sell albums.
A girl who wants to rap, that won't sell enough.
-It won't sell at all, brother.
Guys don't want to listen to female rappers,
that's the reality.
-This girl really rocks.
-Why didn't you sign her?
-I wanted to, but she disappeared overnight.
He sighs.
-Sorry, but for us, it's too risky.
-Keep her.
If you become more open-minded...
-And do you drink your tea?
-Can't you tell?
*-GO PARIS!
*-Mbappé.
PSG losing this ball.
It's dispossessed by Marquinhos.
-Hey, bro?
I'm going to bed, I'm dead.
-Come on, good night.
He sighs.
...
-Tell me, which is your best sofa in the shop?
-Want to see the cream of the crop?
I care about it like the apple of my eye.
Even more
than Mina.
Five-star.
Three-seater sofa,
half-leather, half-fabric. Italian cowhide leather.
Handmade fabric, from Massachusetts.
The best.
- Totally. It's incredible.
Nabil,
please, lend it to us for the inauguration evening.
-For the evening? Yeah, with pleasure.
Never in a million years. -But people will just sit
on it.
-I don't care, it's reserved for a footballer.
-Who?
-A hot guy from Sedan who will post well on social media.
-There are no hot guys in Sedan. I'm talking about a real thing.
The sofa, VIP section,
only resting on it.
-Who will be at your party?
-Stars. Maître Gims will even be there.
-What?
-Yes, he'll be there. Aren't you aware?
-Maître will be there?
-Yes, you will be able to take a photo with him.
He could become a face of the brand
Nabil Furniture.
He loves sofas.
-I'll see what I can do. So listen to me carefully.
You put him in a VIP corner, somewhere quiet.
There is someone who can sit on it,
it's Master. There you go. -Yes. Nabil,
Nabil, look at me.
-Never snap your fingers again.
-OK.
But listen to me carefully.
Sofa, Master, Master, sofa.
Trust me, don't worry. -That "don't worry" worries me.
...
-Hello. -Hello.
-Hello.
-Hello. Do you have this one in black?
-Of course. What size?
-43.
-I'm coming, one minute.
Is everything okay? -Yes, thank you very much.
-And here it is for you, in black.
-Thank you.
-Alright, I'll bring it out for you.
-Sara, is that you?
-Yeah. -Inès told me about you.
-Who?
-Inès, the former artistic director of Omega.
I saw one of your freestyles
and I thought it was amazing.
-OK, thanks. Are you a friend of Inès?
-That's right. My name is William, I just started my label.
It would be good to talk about it.
-That's kind, but I don't want to waste your time.
Music,
it's over.
I love it,
I have my little life, I sell my sneakers.
I work with my best friend. Fatou, come see.
How is it?
-William. -He works in music.
-I love music.
-What are you listening to right now?
-A little
of everything.
Jul,
SCH,
Heuss the Enfoiré,
Ninho.
Niska, too.
-Yeah? -Yeah.
-I'm throwing my inauguration party
tomorrow. DJ Cut Killer is DJing, Mastar will be there, lots of people.
If you're interested.
-Me,
I'm coming.
Mastar.
-OK, cool, it’s going to be
a good vibe.
Can I ask you
a question?
Why did you stop
rapping? -You work in it, right?
People
don't want
a girl who really raps. -OK.
*Rap music
...
Good evening. Good evening.
He sighs.
...
-No, in 2 minutes, I'll be there, don't worry.
...
Are you serious? We're doing our first party here and you're blocking
Are you with your girl?
-She said
she would come. -But she quit rap.
-She thinks that because she's a girl,
she doesn't belong in the game.
If she comes, I have everything planned to change her mind.
-What's that little smile?
Did you prepare something crazy?
And I'm not involved?
Why are you doing this?
Phone
Yeah, Nabil? Yeah, relax...
*-Where's your guy, now?
-It's okay, I'm coming.
Enunciate when you talk to me, enunciate.
No, relax, I'm here.
I'm behind you.
-Where are you? -There, there, there, there.
-But where's Maître Gims?
-We had a little problem, but it's no big deal.
-What problem? -I found someone else for you.
You know me, he's right there, on your couch.
-Him? With those teeth, they look like claws?
-Seriously, you don't know? That's JP Zadi,
the one who made the film "Tout simplement noir".
Swear, you're going to crush it.
-I'm talking about Nabil Furniture, classy, high-end,
and you're talking about this guy? Are you crazy?
-Nabil, trust me, you're going to make a buzz.
-Hey guys, how's it going? All good? Chill?
Chill?
How are you, Mastar? Good?
Be careful, my dear, you're scratching the couch.
How are you, Jean-Paul?
I'm Nabil. Nabil Furniture.
-My name's not Jean-Paul, but Jean-Pascal.
Call me Tupac, if you want.
He laughs.
-You're making me smile, Jean-Paul.
Your way of being, moving
and your smile, that's what's really interesting.
I think: "This guy could be
"the face of your brand."
...
-Nice, already a beauty you brought out.
I listened to it in preview.
-She arrived, she's downstairs.
-Okay, can I welcome her?
-Oh, busy woman.
-Take care. See you soon. Bye, guys.
Ciao.
Sara.
-Are you okay? -Yeah. Everything good?
Come on, let's go.
-There's a lot of people, huh?
Forget it...
-Are you okay? I'm glad you came. Everything good?
-Thanks for the invite.
-No problem.
-The sneakers are beautiful, you made a good choice.
-I don't regret it.
Girls, tonight we're going to have a good time.
We got good music,
enjoy yourselves
and have fun.
-Come on, follow me.
...
-Hey, excuse me, would you like some mini-sausages?
-You're weird. Why
are you offering mini-sausages?
Do you work here?
-Seriously? I offer you some and you answer like that?
-You take the tray as if it's your own.
-What does it matter if I eat mini-sausages?
Are they yours?
-Of course, they're mine.
This is my label, cousin.
-Your label? Isn't that the label of the guy from over there?
-No, it's...
Uh...
There's me, too. You're weird.
-You're weird.
But you're cute.
Tchip
...
-Yeah...
-Mastar, so, actor?
-Gotta do it.
It's my new challenge.
-Nice.
-I've done everything in rap.
-Is the movie coming out soon?
-In 2 weeks.
-Did you see the trailer? -Yeah. Honestly, congratulations.
-That's great.
By the way, hats off.
William played me your demos.
Honestly, good.
-Seriously? -Yes.
-That touches me.
-A compliment from Mastar, you did well to come.
-Honestly, it's a pleasure. It's been a while.
The music stops.
Ruckus
...
*-Good evening everyone.
Thank you for coming
in such large numbers.
You have the address.
Here, we're going to try to create great things.
We're going to imagine, we're going to think.
All while keeping Apash in our hearts and memories.
I know that if he had been here tonight,
he would have taken the mic to hype us all up.
So,
is there anyone who’s eager to drop a little something?
Mastar, are you hyped or what?
-I'm good, I've given enough, myself.
It's fine. Honor to the women.
-No way. -Come on!
*-Come on!
Come on, Sara.
Come on, Sara, come.
-Go ahead, don't be shy.
*Rap music
...
*-Lalpha, that's my name
Bring back my childhood
Bunch of bastards, I have the rage
All my life is in your files
But I’m going to boost like a buddy My childhood dreams without negotiation
Yeah, it's Lalpha Speeding on BPM
Algerian, Guadeloupean
I know how to break free from my chains
I have the anger From a slave, I have the DNA
But from a fucking queen, I have the genes
You know
I didn't have a golden childhood
Always close to my backpack You know the vibe at home
75 and then 13, 93 and GDN
In every new neighborhood New school, new style
New apartment so new rent And you say there's a leaf
I mess up the house, bunch of suck-ups Run away from the house girl
I hung out In all the neighborhoods of the projects
With the paki-paki With the blacks, with the Arabs
Rapping, that's all I know how to do Swear on my mother's head
I don't know what she looks like I come
from nowhere and everywhere
Big up my little Fatou Who follows me everywhere
I've taken hits But I'm standing
And each time I got up
Never on my knees Always ready to touch
Where destiny will lead me
*Another rap song
...
I got the shit and I got the balls
You can call the cops
I’m going to move my balls You wanna touch my girl, no, no
My girl, it's not a party
My experience, it's not a party No, I don't have brothers
My security is my egg
I'm not Ri-Ri I'm not Cardi, I'm not Nicki
Fuck your Roro, you're a little kid I’m worth liquid liquid
No need to panic Just a mic
You, your team, who can screw me over Don’t look for me on Wiki
To turn the room upside down, don’t worry I have the right Plavon
I have a crazy flow I’m Lalpha, your medicine
The talent is too big Just one 16 and the whole room
Ends in pogo pogo
I got the shit, I got the shit I got the balls
There are cops I got the shit
I got the shit, I got the balls There are cops
I got the shit, I got the shit I got the balls, there are cops
I have style, I have style For guys, for girls
I have style
I have style for guys, For girls, Lalpha!
Cheers
...
-Oh, fucking sons of bitches!
-Did you get the video? -Yeah, perfect.
-Mastar, were you able to send it to your guy?
-I'm going to do it. I told him to post before 1 PM.
Once he posts it, you'll have your buzz.
-We hope so.
Anyway, thanks, guys.
You nailed it.
-Is it good?
-It's good, he received it. See you later.
*Lalpha freestyle
...
-Soolking, it's your turn. -Go ahead, yes.
-You killed it. That night was crazy.
My success, you made everyone agree.
Even Mastar, he loved you. It was insane.
For sure, they will all want to work with you.
-Honestly, it was cool, but I won't work with anyone.
-Yeah, I know.
...
-Go ahead, my guy. -Go ahead, we'll call each other.
-Go ahead. See you tomorrow, guys. -Come on.
Notification
-Good shot on the photo.
Honestly, it was a heavy night. You handled it well.
Plus, the place, honestly... Great.
You're going to do good things with Apash Music.
Alright, we'll talk later.
Shouts
...
-You piece of shit, go!
You had a year to bring me my 400,000 euros.
Where are they?
-I don't have your money.
-Bring it back to me quickly, or you'll see, you dirty whore!
Subtitles: FML